{"id":3,"date":"2026-04-15T15:13:27","date_gmt":"2026-04-15T15:13:27","guid":{"rendered":"https:\/\/wiselistai.com\/?page_id=3"},"modified":"2026-04-15T15:35:53","modified_gmt":"2026-04-15T15:35:53","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/wiselistai.com\/index.php\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">Privacy Policy \u2014 Wise List AI<\/h1>\n\n\n\n<p>Last updated: April 15, 2025<\/p>\n\n\n\n<p>Wise List AI (&#8220;we&#8221;, &#8220;our&#8221;, or &#8220;us&#8221;) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application. Please read this policy carefully. If you disagree with its terms, please discontinue use of the app.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Information We Collect<\/h2>\n\n\n\n<p>We may collect the following types of information:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">a) Information You Provide<\/h3>\n\n\n\n<p>\u2022Shopping list items and quantities you enter manually or by voice.<\/p>\n\n\n\n<p>\u2022Photos you capture within the app for AI-powered item recognition.<\/p>\n\n\n\n<p>\u2022Contact form submissions (name, email, message) if you reach out to us.<\/p>\n\n\n\n<p>\u2022Preferences such as country, currency, and display settings.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">b) Automatically Collected Information<\/h3>\n\n\n\n<p>\u2022Device identifiers, operating system version, and app version for crash diagnostics.<\/p>\n\n\n\n<p>\u2022Anonymised usage analytics (screens visited, feature interactions) to improve the app.<\/p>\n\n\n\n<p>\u2022Advertising identifiers (IDFA \/ GAID) used by Google AdMob to serve relevant ads to free-tier users.<\/p>\n\n\n\n<p>\u2022Purchase and subscription status managed by RevenueCat to unlock premium features.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. How We Use Your Information<\/h2>\n\n\n\n<p>We use the information we collect to:<\/p>\n\n\n\n<p>\u2022Provide, operate, and maintain the app and its features.<\/p>\n\n\n\n<p>\u2022Process voice recordings and photos through AI models to generate shopping list items. Audio and image data are sent to our secure server for processing and are not stored permanently.<\/p>\n\n\n\n<p>\u2022Analyse food items for nutritional health scores using AI.<\/p>\n\n\n\n<p>\u2022Display personalised or contextual advertisements via Google AdMob (free tier only).<\/p>\n\n\n\n<p>\u2022Manage in-app subscriptions and purchases via RevenueCat.<\/p>\n\n\n\n<p>\u2022Respond to your support enquiries and contact form submissions.<\/p>\n\n\n\n<p>\u2022Monitor and improve app performance and fix bugs.<\/p>\n\n\n\n<p>\u2022Comply with applicable legal obligations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. Data Storage<\/h2>\n\n\n\n<p>Your shopping lists and preferences are stored locally on your device using secure on-device storage. We do not upload your personal shopping data to our servers unless you explicitly use a feature that requires server processing (such as voice transcription or AI item recognition).<\/p>\n\n\n\n<p>Data transmitted to our servers for AI processing is encrypted in transit (HTTPS\/TLS) and is deleted after the response is returned to your device.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. Third-Party Services<\/h2>\n\n\n\n<p>We integrate with the following third-party services, each governed by their own privacy policies:<\/p>\n\n\n\n<p>\u2022Google AdMob \u2014 Serves advertisements to free-tier users. AdMob may collect device identifiers and usage data for ad personalisation. See Google&#8217;s Privacy Policy at <a href=\"https:\/\/policies.google.com\/privacy\" rel=\"noreferrer noopener\" target=\"_blank\">policies.google.com\/privacy<\/a>.<\/p>\n\n\n\n<p>\u2022RevenueCat \u2014 Manages in-app purchases and subscription status. RevenueCat may collect purchase history and device identifiers. See <a href=\"https:\/\/www.revenuecat.com\/privacy\" rel=\"noreferrer noopener\" target=\"_blank\">revenuecat.com\/privacy<\/a>.<\/p>\n\n\n\n<p>\u2022OpenAI \/ AI Services \u2014 Voice recordings and images are processed by AI services to identify shopping items and provide health scores. Data is processed in accordance with the applicable service&#8217;s data processing agreement and is not used to train models.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Advertising<\/h2>\n\n\n\n<p>Free-tier users may see advertisements served by Google AdMob. These ads may be personalised based on your interests and device information. You can opt out of personalised advertising at any time through your device settings:<\/p>\n\n\n\n<p>\u2022iOS: Settings \u2192 Privacy &amp; Security \u2192 Apple Advertising \u2192 turn off &#8220;Personalised Ads&#8221;.<\/p>\n\n\n\n<p>\u2022Android: Settings \u2192 Google \u2192 Ads \u2192 &#8220;Delete advertising ID&#8221; or &#8220;Opt out of Ads Personalisation&#8221;.<\/p>\n\n\n\n<p>Upgrading to a Premium subscription removes all advertisements from the app.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">6. Children&#8217;s Privacy<\/h2>\n\n\n\n<p>Wise List AI is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately at <a href=\"mailto:support@wiselist.app\" rel=\"noreferrer noopener\" target=\"_blank\">support@wiselist.app<\/a> and we will delete it promptly.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">7. Your Rights<\/h2>\n\n\n\n<p>Depending on your location, you may have the following rights regarding your personal data:<\/p>\n\n\n\n<p>\u2022Access \u2014 Request a copy of the personal data we hold about you.<\/p>\n\n\n\n<p>\u2022Deletion \u2014 Request deletion of your personal data. You can also delete all local data directly from Settings \u2192 Clear All Shopping Lists.<\/p>\n\n\n\n<p>\u2022Correction \u2014 Request correction of inaccurate data.<\/p>\n\n\n\n<p>\u2022Portability \u2014 Request a machine-readable copy of your data.<\/p>\n\n\n\n<p>\u2022Objection \u2014 Object to processing of your data for direct marketing or profiling.<\/p>\n\n\n\n<p>To exercise any of these rights, please contact us at <a href=\"mailto:support@wiselist.app\" rel=\"noreferrer noopener\" target=\"_blank\">support@wiselist.app<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">8. Data Security<\/h2>\n\n\n\n<p>We implement appropriate technical and organisational measures to protect your information against unauthorised access, alteration, disclosure, or destruction. All data transmitted between the app and our servers is encrypted using TLS. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">9. Changes to This Policy<\/h2>\n\n\n\n<p>We may update this Privacy Policy from time to time. When we do, we will revise the &#8220;Last updated&#8221; date at the top of this page. We encourage you to review this policy periodically. Continued use of the app after any changes constitutes your acceptance of the revised policy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">10. Contact Us<\/h2>\n\n\n\n<p>If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:<\/p>\n\n\n\n<p>Wise List AIEmail: <a href=\"mailto:support@wiselist.app\" rel=\"noreferrer noopener\" target=\"_blank\">support@wiselistai.com<\/a><\/p>\n\n\n\n<p>\u00a9 2026 Wise List AI. All rights reserved.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Privacy Policy \u2014 Wise List AI Last updated: April 15, 2025 Wise List AI (&#8220;we&#8221;, &#8220;our&#8221;, or &#8220;us&#8221;) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application. Please read this policy carefully. If you disagree with its terms, please [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-3","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/wiselistai.com\/index.php\/wp-json\/wp\/v2\/pages\/3","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiselistai.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wiselistai.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wiselistai.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wiselistai.com\/index.php\/wp-json\/wp\/v2\/comments?post=3"}],"version-history":[{"count":1,"href":"https:\/\/wiselistai.com\/index.php\/wp-json\/wp\/v2\/pages\/3\/revisions"}],"predecessor-version":[{"id":7,"href":"https:\/\/wiselistai.com\/index.php\/wp-json\/wp\/v2\/pages\/3\/revisions\/7"}],"wp:attachment":[{"href":"https:\/\/wiselistai.com\/index.php\/wp-json\/wp\/v2\/media?parent=3"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}